Who we are

Hello, we’re Sina & Eva – the founders of Fairmade. We’re both from Germany but we met in 2012 in our adopted home London. A mutual friend introduced us to each other and we clicked straight away. We became friends, then colleagues and now we have turned our dream into reality: we have set up our own business. The idea was to create something that helps our environment. It all started on a rainy day in a gloomy coffee shop – and after a few lattes and too many cupcakes, we already philosophised about our brand name – Fairmade was born. It perfectly describes our vision: Something that is fair to our environment and made locally – Fairmade. We are in our thirties and our aim is to live more sustainably. We’re just at the beginning of our eco-friendly journey and are implementing habits in our life to slowly change one step at a time. We’d love you to join us on our journey as we share some of our favourite products with you.

We believe that if we can all change our habits one step at a time and become more conscious of our environment, it could make a massive impact on our stricken world. We all could play our part in making our environment more future-proof for the generations to come.

We hope to give everyone a great experience browsing Fairmade products which could be your start to a more conscious life.


Fairmade is an online marketplace that gives independent UK businesses the opportunity to create more awareness about sustainability and sell their ecology-friendly products to everyone who wants to change their habits and be more conscious about which products to buy.

Our aim is to create more awareness about eco-friendly living and to give independent UK businesses a platform to promote and sell their lovely products. Make your home more beautiful.


Our partners are independent businesses or designers who focus on sustainable, eco-friendly, environmentally friendly, vegan, renewable or reusable products.

All products are of high-quality, hand selected, unique and sustainably produced in the UK.

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